Searching for answers to the eternal question of how to succeed in business can produce some tortured overthinking, but the basic principle is fairly simple: Identify a consumer need and find a way to fill it in an efficient manner to turn a profit. In practice, it is a little more complicated than that, and there are many factors that determine how successful a business might become.
While we harbor no disrespect for the Wall Street Journal who called us “that scrappy little paper from Southeast Texas,” we prefer to think of ourselves as simple seekers of the truth. We’re of the opinion that headlines and sound bites never tell the whole story. Our readers demand all the facts, facets and flavors of every story or event. And, they expect to be informed, educated and stirred to action.